As the June 12th deadline approaches for digital TV to override analog signals, I cant but think of two things – how much waste this will produce from people throwing old TV’s away, and how much TV really sucks right now. Think about it, with all the technology that is advancing right now in wireless…
Bing putting the heat on Google
Well Bing has only been out a short while and already there are reports that it is better than Google. This is an impressive article on eye tracking and heatmapping, but I think we should wait a few months to see the outcome. With that said I am impressed with some of the Bing bling…
To Tweet or not to Tweet – that is the question.
In a Harvard study on Twitter, they found that only 10% of the users generated 90% of the content. Some felt limited by the amount of character use and are not sure how to use Twitter. I think 2 things should happen. One Twitter should not change the character amount since it is meant to…
Empower your small business with social media
The numbers speak for themselves. Social media is becoming a powerful tool for small businesses. See full story. Besides building your brand recognition, there are tactical strategies to increase your business. Ad Age offered five tips for marketing on social media platforms: • Track sales made on social media.• Don’t use Twitter as Facebook (and…
Email Marketing and List-Building Tips
Here are some good tips for email marketing and your list-building efforts. It is a great tactic for businesses to have an ongoing CRM (customer relationship marketing) program, whether its an email or enewsletter. 1. Provide useful, relevant and unique content. Your visitors will not give you their email addresses just because they can subscribe to your newsletter…
Social Disease – what is the cure?
So everybody will be on a social network of some kind by the end of the year. With so many ways to communicate, has anyones relationships gotten better? I think social networks have made large strides to reconnect old friends and keep existing ones alive or at bay until they choose to communicate. So…